Investment product of Banco Mediolanum.
Client: Santa Marta & Astorga (Advertising agency).
Custom Creativity:
Collaboration with the accounts team as a creative.
Briefing:
Trade name for an investment strategy product. The name should be descriptive, straightforward, and memorable.
Proposal:
We propose a name derived from a play on words in English (pun) that captures the essence of the product while grabbing attention.
